SPE TV Sponsorship
SPE is offering a number of specialized, highly efficient and cost-effective promotional video opportunities to exhibitors at this year’s ATCE, providing both an immediate and ongoing return on your investment.
How it works
We will bring an experienced television news crew, including on-air talent, to ATCE and they will be producing a daily news cast from the event show floor to highlight all the activities surrounding ATCE 2012
This compact advertorial will be distributed to the SPE audience as part of the daily video news headlines that will originate from the ATCE show floor, reaching thousands of potential buyers. Here are the ways we will distribute the newscast and all the sponsorships available:
- Emailed to the ATCE attendee database and Western Regional Section during the annual meeting.
- Presented on the EPoster screens between Poster presentations
- Posted on the ATCE 2011 website for a period of a year. The Wednesday broadcast will be posted on the ATCE 2012 website for a year.
- Shown on the Denver Hyatt (host hotel) dark channel
- Tweeted on Twitter
- Posted on the SPE Facebook page
Benefits
- When the newscast videos are distributed to the ATCE and Western Regional database, you will be reaching your target audience directly, well beyond the trade show floor.
- The news format offers credibility, and delivers your message without feeling like a commercial.
- With the added exposure online and distribution via social media outlets and the SPE web site your exposure increases exponentially.
Daily promotions: One Sponsor per day
30 Second “Advertorial” About Your Company or Exhibit – Film crew will come to your booth and film a 30 second Advertorial about what you are showcasing at your booth or to promote your company. Cost is $3,500 for one day (Monday, Tuesday or Wednesday) or exclusive for all 3 days for $9,500.
30 Second Commercial Supplied by Your Company - We can your 30 second company produced video in the beginning of the news broadcast. Wednesday’s broadcast will be posted on the ATCE 2012 webpage. Cost is 3,500 for one day (Monday, Tuesday or Wednesday) or exclusive for all 3 days for $9,500.
Product Placements for Interviews - Have the crew placed in front of your booth with your company’s logo in the background of the broadcast. Cost is $2,000 for one day (Monday, Tuesday or Wednesday) – Exclusive for 3 days - $5,500
30 second Banner Strip During the Broadcast - Your company will have a 30 second banner strip show up during the day’s broadcast. Cost is $2,500 for one day (Monday, Tuesday or Wednesday). Exclusive for 3 days - $6,500
Video Player Frame - Your sponsorship showing on the video player during the entirety of the broadcast. Cost is $4,000 for one day (Monday, Tuesday or Wednesday). Exclusive for 3 days -$13,500.
Personalized Company Videos –$7,500
What you get
- A 2-3 minute advertorial allowing you to promote your product or service produced by a highly qualified production company
- The advertorial will be produced overnight, and you will receive a finished piece the next day so you can have it showing in your booth.
You will own the rights to the finished program and can distribute it immediately to compliment your current marketing strategy. The advertorial will include an interview with your company spokesperson and can include product demonstrations as appropriate. If desired, we can incorporate interviews with customers to add a testimonial element.
How you can use it
The final piece can be multi-purposed as follows:
- Play the program in your exhibit during the show
- Post the video on your web site
- Distribute on your company’s social media outlets including Facebook, You Tube and Twitter
- Include the video in your next electronic press kit
- Include the video in customer handouts
- Incorporate it into Power Point presentations
- Utilize the video for future marketing programs
Next Steps
To learn about pricing and how you can reserve your spot in front of the SPE CNTV cameras or to create your video sales tool contact:
Joan Payne |
+ 1.972.952.9356 |
|
Kirk Colligan |
+ 1.972.952.9516 |
|
Kristin Stavinoha |
+ 1.713.457.6827 |
SPE looks forward to helping you to create another valuable marketing tool.
Items sold on first come first serve.
