Gaining Support Is Key to Overseas Success Source: 4 November 2013
James Reese, CEO, TigerSwan
The marketplace for natural resources is truly global. As a multinational business traveler in search of new business, you may find yourself investing considerable capital and resources in unfamiliar areas. Ensuring the safety and security of your personnel and property is paramount, and taking steps to establish support from the local community can help you mitigate risk and execute a successful investment project.
It is often the perception of local citizens that multinational businesses arrive in their countries and rob them of natural resources and local revenue without adding any value or contributing to the economy. This type of practice leaves the host nation community with no vested interest in the well-being or success of your project. So, how do you win over the locals and get them to buy into your project emotionally and financially? Demonstrate outwardly that you are excited to be there to assist in the community. If you can do this, you will be less likely to face resistance or opposition.
There are a variety of ways to establish rapport with local communities in order to gain support. Some best practices include:
- Engage local communities and eliciting their support early in the process of project startup. This will often prevent misunderstanding and provide a channel for communication.
- Coordinate with local law enforcement before the project team arrives.
- Hire locals to help with the project and teach them valuable skills and best practices.
- Invite locals to use commodities within your self-contained facility such as medical clinics and primary schools.
- Where possible, source food supplies and raw materials locally, thus contributing to the local economy.
- Establish and execute a plan that transfers some of the business investment, infrastructure, and equipment to the local community upon your exit.
Without the support of the local community, you are likely to spend more on long-term security to combat risks such as protests, attacks, and theft at your project site. At TigerSwan, we often are called in to fix a problem when there is already an issue. Ideally, we would like to provide the tools and support to prevent these issues in the first place. As our best practices suggest, we recommend hiring a consultant such as TigerSwan who has extensive knowledge and knows how to engage local communities to help navigate the diverse cultures across the globe and provide appropriate recommendations for optimal security solutions in foreign regions. Our experience has shown that active, soft security solutions such as community engagement are not only cost effective, they also enhance the corporate reputation of companies working overseas.
By employing these best practices, you can change the perception of foreign business and establish goodwill in new communities. With minimal costs to you and your company, you can effectively establish rapport, support the community, and open the door for future business in the region.
CEO and founder James Reese has 31 years of demonstrated success leading, managing, and organizing complex and multifunctional organizations. His leadership roles have spanned international and multicultured organizations and achieved success in areas of stability, instability, and high threat. He led TigerSwan from a two-person business, to an international, multiasset, global stability company with 250 personnel worldwide. Reese previously spent 21 years of his 25-year career in the Army Special Operations and was a decorated combat leader within the discreet Delta Force. He culminated his career after multiple combat tours working with host nation communities and government and business leaders in Iraq and Afghanistan.
Founded in 2007 by former members of the US Army’s elite special operations unit Delta Force, TigerSwan specializes in corporate solutions across the entire spectrum of vulnerability management. TigerSwan’s Guardian Angel membership is an international corporate security program that enables you to travel safely and conduct your business globally. When travels take you to unfamiliar, unstable or even dangerous regions, your safety is paramount. Guardian Angel membership services range from client tracking and monitoring to cultural liaisons and low-profile security details—anytime, anywhere in the world. For more information, please visit www.TigerSwan.com.