9-11 OCTOBER 2017

Henry B. Gonzalez Convention Center
San Antonio, Texas, USA

EXHIBITOR MARKETING TOOLKIT

ATCE is widely known as the launching pad for new onshore and offshore technologies among leading E&P companies. 

Utilize SPE's resources below to enhance your exhibit presence and maximize your exhibit ROI. Included in your Exhibitor Marketing Toolkit are details about press at ATCE, advertising and sponsorship information, logos, and exhibiting basics.

Remember there is also helpful information behind your exhibitor log in. This is where you can edit your exhibitor profile, upload press releases, register your staff, and more.

 

Become a Rockstar Exhibitor

Check out SPE's Exhibitor Success and ROI Center for free educational content.

Access live and on demand webinars, articles about exhibiting, and answers to frequently asked questions that will help expand your exhibiting know-how and improve your company's return on investment (ROI).

Exhibiting 101

Your password is located on the confirmation letter that was issued when space was assigned. You may also request your company password from Katy.

Exhibiting is a big investment. Last year, SPE launched the Exhibitor Success and ROI Center to help exhibitors make the most of their investment. This is a free, on-demand resource to help you improve performance and exhibiting experience.

The resource includes three components:

1. On-demand Webinars
2. How to Articles
3. Ask the Tradeshow Expert

Learn the latest on exhibiting best practices and find solutions to help deliver the best results.

More information about Exhibiting at ATCE can be found on our Exhibitor Resources page.

Lead retrieval systems (badge scanners) are available for rental through our vendor, Experient. To download your order form, please click here. If you have questions, please contact:

Michelle Willever
P: 888.266.6802
E: michelle.willever@experient-inc.com

Invite your key prospects and current customers to visit your booth with a Guest Card.


PR: Press List, Press Conferences, Distributing Press Materials

Exhibitors planning to hold a press conference at ATCE should request an available time.

The press conference room is located in the Henry B. Gonzalez Convention Center, in room 206B. The room is free for exhibitors for the sole purpose of addressing journalists. Reservations are accepted on a first-come, first-served basis. 

Media Events Outside of Press Conference Room
If you hold a media event outside the press conference room, we strongly encourage you to notify SPE. We will post this information in the ATCE Press Room to inform the media of your designated meeting areas, press conferences, receptions, or product demonstrations.

Tips for a Successful Press Conference

  • Please keep in mind that holding a press conference does not guarantee that the media will attend.
  • Be sure your announcement is significant and newsworthy.
  • Target media that would be most interested in your products or services with an invitation to attend your press conference or schedule an interview with a company spokesperson.
  • Make sure that a company spokesperson is available to answer any journalists’ questions.

The list of press who are registered for ATCE 2017 can be downloaded here. This list will be updated weekly. 

A list of current press releases from exhibitors can be found here

If you are an exhibitor, you can upload your company's own release via your Exhibitor Login.

 

Exhibitor Log In

Edit your exhibitor profile, upload press releases, register your staff, and more.

The current schedule of press conferences is on the press information page.


Marketing: Content and Images

Images, logos, and web banners can be downloaded from SPE's digital asset library: 

Looking for information on what to tell your guests about ATCE? Feel free to use the points below. 

  • ATCE is SPE’s annual meeting of members. 
  • The event features groundbreaking papers and special technical events designed to accelerate the application of innovations in every technical discipline. Attendees come from around the world to ATCE to keep up with the latest technologies, industry best practices, and new product launches.
     
  • Reflecting our global industry, ATCE is becoming an increasingly important international event. Previous host cities include Florence, Amsterdam, Houston, and Dubai.
     
  • Since the first edition, more than 90 years ago, ATCE has been the meeting of choice for SPE's members and other professionals seeking education on the current and future technologies that will help find and produce hydrocarbons faster, more efficiently, safer, and more cost effectively.

 

 


Sponsorship and Advertising

Pre-show and on-site marketing of your booth is fundamental to your success. Maximize your ROI by reviewing the sponsorship and advertising benefits to identify the opportunity that best fits your goals.

Exhibitors may select from several print or digital advertising opportunities, including: 

  • Printed ads in the on-site conference program (1/4, 1/2, and full page)
  • Web banners on select pages of the ATCE website

Learn more about these advertising options.

Exhibitors may select from a plethora of sponsorships, and many options can be packaged and tailored to meet your specific business objectives. Contact your SPE Sales Representative for complete details.

Opportunities include: 

  • Carpet logos
  • Cell phone charging station
  • Hydration stations
  • President's luncheon

Learn more about these sponsorship options.

The Society of Petroleum Engineers (SPE) is a not-for-profit organization. Income from this event will be invested back into SPE to support many other Society programs. When you attend an SPE event, you help provide even more opportunities for industry professionals to enhance their technical and professional competence. Scholarships, certification, the Distinguished Lecturer program, and SPE's energy education program Energy4me are just a few examples of programs that are supported by SPE.

 

Get In Touch

1.972.952.9393 service@spe.org

facebook like & follow Twitter

 

Copyright © 2017, Society of Petroleum Engineers. All rights reserved.